Here’s a little more about who I am, what I do, and where I'm headed.

I grew up in Brasília, the modernist capital of Brazil, a city unlike any other. Lúcio Costa's radical urban plan and Oscar Niemeyer's monumental architecture turned an empty plateau into a futurist utopia, built on optimism and trust in what was coming next. That idealistic spirit never left me. It's what drives the ambition, the curiosity, and the stubborn belief that design can shape the future.

Over the course of my career I've worked across advertising, editorial, branding, web and product, for clients ranging from small businesses to some of the world's most prestigious brands. But what truly captured me was building digital experiences and systems: the complexity, the craft, and the scale of it.

In recent years that work has centered on Delta Air Lines. I led multi-creative teams and set the conceptual vision for next-generation products shaping the airline's ecosystem and AI-driven future. I played a key role in the Fly Delta app 6.0 and 7.0 launches (rated 4.8/5 across more than 7 million reviews on the App Store and Google Play, and named Best Airline App by Forbes Travel Guide in 2025). Beyond the app, I led a full redesign of the airport kiosk interface, drove cross-channel check-in journeys, expanded self-service capabilities, and built internal tools for customer support. While actively shaping creative culture and working closely with product, engineering, and business partners across every channel.

I believe design is fundamentally a problem-solving exercise, applicable to any sector, discipline, or medium, not just appearance.